Design Archives - Hucul Printing Ltd.

The King of Fonts

October 1, 2014

FONTS! In my opinion, fonts are some of the most fascinating elements to printing and design. They are all around me: the Internet, on the road signs I pass everyday going to work, in the current novel I’m reading, in my iPhone, or on the packages of food I purchase. Fonts evoke particular emotions of excitement, or hesitance, whether we are aware of their effects, or not. Fonts are used to relay information, and more importantly to set tones and meaning. I could…

How to Find a Colour Scheme for Your Business

July 9, 2014

Jordan Pack

Business Cards, Design, Inspiration, Promotion, Technology, Tips and Tricks

A common source of consideration and thought is how you can make your business look good and be memorable, when it comes to starting a new business, or if you are updating your look. Find a consistent Colour Theme One of the best ways to do this is to find a brand that follows a consistent colour theme, will project well and will also be appealing to your customers. If your company is a conservative business such as Law or Accounting firm, you wouldn’t want to…

“Make My Logo Bigger!” Syndrome

June 25, 2014

Angela Pack

Design, Promotion, Tips and Tricks

A common misconception about logos is that they need to be bigger to be noticed. In fact, making your logo bigger can sometimes distract an audience from the company’s message. Less is more, and white space is your ally! To all our lovely customers, we want to take the opportunity to poke fun – Enjoy this following video!

Why Simple Business Cards Are Best

May 28, 2014

Angela Pack

Business Cards, Design, Inspiration, Promotion, Tips and Tricks

Simplicity : the quality of being easy to understand, or use : the state or quality of being plain, or not fancy or complicated : something that is simple, or ordinary but enjoyable Throughout my whole life, I have increasingly learned to appreciate simplicity and minimalism; spending time in nature, versus the city, brought out this appreciation for anything less than busy, cluttered, confusing, or unnecessary. As an avid researcher and university paper writer, I have had to channel this…

Why Real Life Promotion Works for Small Businesses

February 5, 2014

Jordan Pack

Design, Printing Business, Promotion, Tips and Tricks

These days, business promotion often leans more towards the digital realm and further away from physical print & tactile media. Is using only digital media the best idea for you? Small Businesses operate differently than Amazon In a smaller city centre, such as Salmon Arm, it is definitely important that our small businesses have a strong online presence for the curious visitor. However, relying on the vast internet with all of its search engine optimization, computer coding and “social media”, is taking a gamble. This is especially…